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GO WILD FOR LIFE
The booming illegal trade in wildlife products is eroding Earth’s precious biodiversity, robbing us of our natural heritage and driving whole species to the brink of extinction. The killing and smuggling is also undermining economies and ecosystems, fuelling organized crime, and feeding corruption and insecurity across the globe.
Wildlife crime endangers iconic elephants, rhinos, tigers, gorillas and sea turtles. In 2011, a subspecies of Javan rhino went extinct in Vietnam, while the last western black rhinos vanished from Cameroon the same year. Great apes have disappeared from Gambia, Burkina Faso, Benin and Togo, and other countries could quickly follow. Lesser-known victims include helmeted hornbills and pangolins as well as wild orchids and timbers like Rosewood – flowers and timber are also considered wildlife!
Huge efforts to counter the illicit trade – including stronger policies, awareness campaigns and investments in community conservation and law enforcement – have scored some great successes. Kenya recently held the world’s largest burn of stockpiled ivory ever, sending a clear message to traders of the precious commodity that elephants are worth more alive. The United States has just adopted a ban on the commercial sales of all elephant ivory, a huge triumph for the species, yet so much more needs to be done to secure their future. It will take a dedicated and sustained effort by each and every one of us to turn the tide.
How can we do it? More people need to understand the damage this illicit business is doing to our environment, livelihoods, communities and security. We must change our habits and behaviour so that demand for illegal wildlife products falls. More awareness and action pushes governments and international bodies to introduce and enforce tougher laws and combat those still willing to break them.
All of us at The Safari Collection encourage you to celebrate wildlife species under threat and take action of your own to help safeguard them for future generations. Whoever you are, and wherever you live, show zero-tolerance for the illegal trade in wildlife in word and deed, and make a difference. The Safari Collection is a proud supporter of the Kenya Wildlife Trust, an organization dedicated to protecting Kenya’s wildlife and to which you can also donate towards this critical cause. All of us at The Safari Collection thank you in advance for your generosity, support and attention for this critical global issue.
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